Graduate from MODUL University Dubai

MODUL University Dubai is an international organisation for research and education offering a wide array of programmes (BBA, BSc, MBA, MSc) in international management, new media technology, tourism and hospitality, public governance and sustainability development.

Additionally, MODUL University offers a foundation programme for aspiring students who require the essential preparation for a smooth transition into any of MODUL’s bachelor programmes.

MODUL University has a strong academic foundation along with the commitment to sustainability and innovation, which are key drivers of long-term success.

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Our Undergraduate Programme

  • Equip students with the skills to meet the needs of global business and teaches managerial decision-making in the context of different cultural requirements
  • Tackle managerial questions built on recent research and attuned to future economy needs
  • Integrate managerial disciplines with several courses on financial economy, which provide students with a solid foundation for positions in the financial and banking sector
  • Prepare students for entering master level programmes offered by leading international universities

Duration: 3 years / 6 semesters

Intake: September 2017

The Bachelor of Science offers students the choice to major in Interactive Marketing, Entrepreneurship and Governance or Advanced International Management.*

*title of degree on Diploma: Bachelor of Science in International Management

The focus of the major in Interactive Marketing* prepares students for the future world of online marketing and advertising, which today already proves to be much broader than just traditional marketing activities being transferred online. The future business leader will need to know what online channels are available, in which channels their customers and their audience can be found, as well as what data and tools are at their disposal to both reach a specific target group (content creation, distribution, engagement) as well as evaluate the impact of marketing efforts across channels (monitoring, analytics, information visualization).

This specialization will introduce the broad means available to today's online businesses to: promote their brands, goods and services, assess and manage their identity and reputation, acquire and retain customers through active marketing efforts, coordinate marketing activities across channels, create a community and involve users in feedback and co-creation as well as measure their interactive marketing strategy success. It will offer students the opportunity to work with state-of-the-art tools and learn how marketing activities can be set up, executed, monitored, optimized and evaluated in a practical learning environment. By continually updating the courses, we ensure our students will always be informed of the latest technologies and channels available to interactive marketers. In a world where businesses still struggle to find graduates skilled in the latest online technologies and channels for their marketing and communication departments, this specialization provides the necessary skillset to set up and lead successful online marketing and communication efforts.

*title of degree on Diploma: Bachelor of Science in International Management

Entrepreneurial activities take place within a wider institutional environment, in which a range of public, private and societal institutions progressively shape the economy and society. Successful managers and entrepreneurs of tomorrow need to be able to identify those institutional environments that best facilitate innovation and encourage market competitiveness. In addition, managers should recognize opportunities to influence and collaborate with public, economic, and corporate governance institutions to benefit their own entrepreneurial activities.

The major in Entrepreneurship and Governance* introduces the various governance actors, their power relations, interactions and social ties, and shows you how they are connected to entrepreneurial activities. Key questions will focus on institutional frameworks across the stages of business development, from early stage start-up activities to more established businesses. The program encompasses topics including collaboration, new types of incubators, infrastructure, R&D and innovation. Students will gather skills both for their own entrepreneurial interest as well as for management positions in larger businesses.

*title of degree on Diploma: Bachelor of Science in International Management

The challenges of conducting business in an international environment are manifold and the Bachelor of Science in International Management is designed to provide the necessary breadth of business and management acumen for graduates to face complex problems in a variety of business contexts. Culture, language, political systems, geography and socio-economic factors all influence business practice. The rapid advances in technology has led to economies without borders, and they continue to have profound effects on business operations. New business models emerge, the role of customers in co-creating products, services and experiences increases, the emergence of the sharing economy has experts question the sustainability of a growth paradigm which is based on consumption. The business leaders, forward thinkers and managers of tomorrow need to be able to continuously question current practice, and be able to creatively and innovatively react to changes in the international business environment.

The study of international management is designed to expose students to a wide range of aspects relevant for international businesses, including management ethics, finance and taxation, entrepreneurship and innovation and strategic management. Combined with a focus on research and analytical skills, this program provides a strong foundation for specialized master programs offered by leading national and international business schools.

*title of degree on Diploma: Bachelor of Science in International Management

Career Opportunities

The Bachelor of Science in International Management from MODUL University Dubai prepares graduates for a wide range of public and private international business environments, such as:

Bank and Investment Organisations

Trade Developements

Governments and International Institutions

Business and Financial Analysis

To enrol in a Bachelor (UG) Degree programme, students should successfully complete their secondary studies and submit a high school leaving certificate or equivalent.

English Proficiency Test Requirements

All applicants whose first language is not English must provide proof of their English proficiency level B2 according to the Common European Framework of Reference for Languages through one of the following tests taken within the last two years.

Students must obtain a score of:

  • TOEFL Internet-Based Test (IBT) with a minimum score of 76 points
  • TOEFL Paper-Based Test (PBT) conducted at MODUL University Dubai’s Campus with a minimum score of 540
  • IELTS band score 6.0 (no sub-score below 5.5)
  • Cambridge English Certificate (Cambridge English: First (FCE)): B2

Transfer of Credits

Credit transfers from national and international universities are considered on the basis of how relevant prior coursework is to the course syllabus at MODUL University Dubai. The grades achieved, the level and language of the course and the number of credit hours (ECTS) will also be considered.

Upon submission of a transfer credit application, kindly contact your admissions officer for more information.

Meet Our MODULians

Scholarships & Study Grants

Academic Scholarships*
Programme Coverage High School Grade Continuation to next year
Undergraduate Programme 50% - First Year 90% and above CGPA greater than or equal to 90%
Undergraduate Programme 25% - First Year Between 80% and 89.99% CGPA between 80% and 89.99%
* Academic Scholarships apply only against eligible curricula. Kindly contact your admissions officer for more information.

Facts about MODUL University Dubai Network

MODUL University & College graduates

Faculty to student ratio

International partner companies

of Bachelor graduates finish the programme in the suggested time frame

Nationalities across all academic programmes

International bachelor student body

Why Study at MODUL University Dubai?

of academic track record

Unique opportunity to study in Vienna through MODUL’s Rotation Programme

Internationally renowned
first-class faculty


State-of-the-art facilities and unprecedented campus life in ONE JLT

Internationally Accredited Education

Join student clubs, be part of university events, and create a community you always wished for

Dubai at a Glance

Home to 200 different nationalities

4th most visited city in the world

25 million visitors expected at EXPO 2020

Hospitality hub with 1078 hotels by 2020

EXPO will boost the creation of 277,000 jobs

Corporate Partners

Discover your true potential at MODUL University Dubai.

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Permitted by the Knowledge and Human Development Authority. The academic qualifications granted by this institution and certified by KHDA shall be recognised in the Emirates of Dubai by all public and private entities for all purposes.

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